How others have done it
See how a hair dresser turned her passion for baby clothes into a business by reaching thousands of potential customers with a content strategy.
Posh Peanut is a one of a kind fashionable baby clothes brand that was looking to connect with new clients .The brand needed to get noticed on social media on their own terms by having a video that could introduce the brand and build trust with new clients.
How we did it
We learned about the passion behind her craft and who her desired target was
A video CAMPAIGN ALIGNED with images was produced to show the essence and life style of the brand and showcasing some of their pieces
The final footage was edited in many different formats so she could share it natively and use it as an ad on all social media platforms
Her video targeted an audience based on her average consumer bringing her leads on a weekly basis
The Final Work
posh peanut video
The Look and Feel
purposely building a loyal fan and allowing them to purchase directly from social media
Point of sale directly from Instagram
After our first round of posts targeting specific demographics based on potential customers, Posh started to get traffic to their site and the focus quickly tuned into how to convert first time clients into a frequent customer. Posh Peanut can now be found at all mayor retailers.